Last Updated: May 30, 2026
Effective Date: July 22, 2016

This Privacy Policy describes how BookFlow (“BookFlow”, “we”, “our”, or “us”) collects, uses, stores, and shares your personal information when you visit or use our website (bookflow.in) and its related services. BookFlow acts as the data controller of your personal information under the Information Technology Act, 2000. By using our platform, you consent to the practices described in this policy.

1. Information We Collect

We collect information directly from you, automatically through your interaction with our platform, and from third parties.

• Account & Profile Information: When you register, list books, or post ads, we collect your email address, legal name, and physical contact information (depending on the features used).
• User-Generated Content: Information, images, and book details posted on BookFlow are publicly available. Communications between users via our chat/message features are stored securely on our servers.
• Device & Technical Data: We automatically collect your IP address, browser type, computer sign-on data, statistics on page views, traffic logs, and standard web log information.
• Cookies & Tracking Technologies: We use cookies to analyze user behavior, customize user experience, and manage ad delivery. You can disable cookies through your browser settings, though it may limit your ability to use certain features of the site.

2. How We Use Your Information

We utilize your personal information to ensure a safe, efficient, and customized experience:

• To provide, maintain, and optimize our book classified and subscription services.
• To resolve disputes, collect applicable fees, and troubleshoot technical platform issues.
• To promote safe trading practices, prevent fraud, and strictly enforce our community guidelines.
• To measure user interest in our features, share platform updates, and deliver marketing or promotional offers (which you can opt out of at any time).

3. Third-Party Advertising & Data Sharing (Google AdSense)

BookFlow uses third-party advertising companies, including Google AdSense, to serve ads when you visit our website. These companies may use cookies and web beacons to collect non-personally identifiable information (such as your page views and ad interactions) to provide targeted advertisements about goods and services of interest to you. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to BookFlow and/or other sites on the Internet.

4. Financial Transactions & Security

If you purchase premium plans or subscriptions on BookFlow, your financial data is processed securely through compliant third-party payment gateways (such as Razorpay, Instamojo, or similar RBI-regulated gateways). BookFlow does not directly store your credit/debit card numbers or payment credentials on our servers.

5. Data Use Rules for Users

Personal information gathered from BookFlow regarding other users must only be used to follow up about a specific book posting or listing. You are strictly prohibited from harvesting user data, scraping our database, or sending unsolicited marketing communications (spam/phishing) to other BookFlow users.

6. Access, Modification, and Deletion Rights

You have the right to view, modify, or delete your personal information at any time by logging into your account dashboard. For any stored data that is not directly accessible or for permanent account deletion requests, you may contact our Customer Support. We retain personal information only as long as necessary for business and compliance purposes, to resolve technical disputes, or to maintain platform security.

7. Data Security

We implement robust technical and organizational security mechanisms (including encryption, secure server firewalls, and access controls) to protect your data from unauthorized access or disclosure. However, no data transmission over the internet can be guaranteed as 100% secure. While we strive to protect your personal details, you transmit data to us at your own risk.

8. Confidentiality Waiver for Public Content

By using specific public listing or communication features on BookFlow, you acknowledge that any personal details you choose to publish within your ad descriptions or public profiles can be viewed by all visitors. The authenticity of, and consequences arising from, posting any personal details of yourself or others are the sole responsibility of the user.

9. Changes to this Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will become effective when you next post a listing or 30 days after the updated policy is published on this page, whichever is sooner. Continuous use of the site constitutes acceptance of the revised policy.